Marketing
How to contact Marketing
General Marketing requests and feedback
- Make a request or share an idea
- Join the Marketing team meeting (every second week)
- Slack channel: #marketing
Who to go to for what
The table below breaks down the capabilities of each team within Marketing. Once you’ve identified which team is relevant to your query, check out their handbook page or contact them via their Slack channel or contact form. If you’re still not sure which team you should contact, please submit a general request or reach out in #marketing.
| Team | What we can help with | Slack channels | Submit an idea |
|---|---|---|---|
| Brand | Branding, graphic design, website/digital experiences, photo/video production, swag, social media (see below), and event planning. | #brand-creative #swag | Creative requests, Swag requests |
| Social Media | Requests for amplification and promotion, including: blogs, releases, use cases, mentions from our community or champions, Sourcegraph-sponsored events, events with Sourcegraph speaking opportunities, and press coverage. | #social-media-action & #social-media-posts | Send requests, ideas, and industry updates to the #social-media-action channel |
| Communications | Coming soon! | ||
| Community Relations | Speaking, attending, organizing meetups, virtual events, hackathons, and conferences. OSS community outreach. Creating engaging technical content that assists developers in their daily work and adoption of Sourcegraph, in form of articles, blog posts, demos, cookbooks and videos. We own Sourcegraph Champions program. | #community-relations | Marketing Request form |
| Content Marketing | Writing, editing, and strategic support for content that raises awareness and builds trust with our developer audience. Content channels and formats we own: the blog (except for release posts, which are managed by Product Marketing), reports, podcast, web series. | #content-chat | Content Proposal form |
| Demand Gen | Strategic support, planning, and execution of marketing programs designed to generate demand among developers and decision makers within and outside of our target account list. Marketing channels we can support: paid media, email, events (virtual and in-person), webinars, and more. Other things we do: maintain the marketing database, build out audience segmentation, work on lead lifecycle and lead scoring, create Hubspot forms and workflows, manage our MarTech stack. | #demand-gen-internal | Marketing Request form |
| Developer Education | Educational resources for developers | #developer-education, #sourcegraph-learn | File an issue on Sourcegraph Learn, Guidance on all other requests |
| Product Marketing | Product launches, product messaging and positioning, pricing and packaging, customer stories, Customer Advisory Board, and analyst relations. | #customer-advisory-board, #pricing, #release-post | Marketing Request form |
Related handbook pages
Members
- Kacie Jenkins, VP of Marketing
- Vanesa Ortiz, Developer Community Manager
- Erica Lindberg, Director of Content Strategy
- Rebecca Dodd, Senior Managing Editor
- Jenny Bergen, Senior Content Marketing Manager
- Scott Bailey, Senior Manager, Content Strategy
- Nick Moore, Content Editor
- Andy Schumeister, Director of Product Marketing
- Alex Isken, Product Marketing Manager
- Victoria Yunger, Product Marketing Lead, Enterprise
- Lindsay Murphy, Customer Marketing Lead
- Sarah Reece, Director, Demand Generation
- Fabiana Castellanos, Project Manager, Demand Generation
- Rebecca Rissinger, Manager, Marketing Operations
- Greg Bouton, Senior Email & Automation Marketing Manager
- Adam Greenhalgh, Marketing Operations Analyst
- Jake Sorensen, Programs Lead, Demand Gen Campaigns
- Erica Freckelton, Senior Digital Marketing Manager
- Olivia Simpson, Program Manager, Demand Generation Campaigns
- Amie Rotherham, Director of Global Communications
- Madison Clark, Senior Manager, Internal Communications
- Amber Smokowski, Executive Business Partner, Sales and Marketing
- Justin Dorfman, Open Source Program Manager
Open Roles
See the marketing roles for open positions.
Career development
Our career development framework is here to help you understand the expectations of your role, and to provide a common language for you and your manager to discuss and plan your career growth. It is also an important part of our larger goal of ensuring everyone is equitably recognized for the impact they have at work, and to reduce bias in promotions and hiring.
Check out this doc for details on the expectations of your role.